Bonjour,
I’m Steph, an award-winning Creative Director with a strong background in Art Direction and over 15 years of experience in advertising. Through my experience in London Ad Agencies, I gained a strong understanding of Creative strategy and branding.
In the past 6 years, I’ve freelanced as a CD at AnalogFolk, Revolt, Exposure, Born Social, We Are Fearless, Not Actual Size, Red Havas, BBD…
I’ve led 360 and social creative campaigns, and my year freelancing at Not Actual Size made me fluent in developing social playbooks and platform-driven executions, as well as translating big brand strategy into social-first creative campaigns.
Some of my work includes The Truth Undressed, a two-Clios-Winners social campaign and Campaign UK’s Best Digital Idea of 2023, and SheSportTech, winner of the EU Sponsorship Award 2025, which cemented my reputation as a creative for female-focused campaigns. Although not British, I feel deeply at home in the UK and was nicknamed “Frockney” by a London cabbie. My French heritage adds an extra cultural lens to the European and global work I lead.
I'd love to see more good in this World. I believe creativity can fuel positive behaviour change through education and entertainment. Also a two-time Drum Purpose Award winner, I help brands and non-profit organisations develop purpose-driven campaigns in areas such as sustainability, diversity, health access, and mental health.
If you fancy a chat, you can catch me here at: steph.rohr@gmail.com,
or here on LinkedIn.
CV
Freelance CD at OCD Studio, Lunar Agency, Concept 80…
March 2025 - Present
Freelance CD at Not Actual Size London
March 2024 - December 2024
Freelance CD at We Are Fearless London
March 2024
Freelance CD at Red Havas, HeyHuman and DDB Remedy London
December 2022 - November 2023
Freelance ACD at Born Social and Red Havas London
September 2022 - November 2022
Freelance Creative Director at Revolt London
November 2021 - May 2022
Freelance Creative Director at AnalogFolk London
June 2021 - October 2021
Freelance Creative Director at
CreativeDrive London, ThreeSixty Studio, and La Chose Paris
May 2021 - June 2021
Freelance Creative Director at Revolt London
November 2020 - May 2021
Freelance Creative Director at Exposure London
October 2020 - March 2021
Creative Director at CLICKON London
August 2018– March 2020
Senior Creative at CDM London
Jan 2016 – Jul 2018
Creative at Creature London
Nov 2011– Jan 2016
EDUCATION
WATFORD Post Grad Creative Ad Course
Sept 2010 - June 2011
Master of Arts, MA - ECV Paris
Sept 2004 – June 2008
AWARDS
She Sport Tech
Best Use of Content - European Sponsorship Association Awards 2025
The Truth Undressed
Gold at The Clio Health Awards 2023
Bronze at the Clio Awards 2023
Gold “Social Good” at the Creativepool Awards 2023
Silver “Rebel Category” at the Creativepool Awards 2023
Campaign Magazine UK - Purpose Award 2023
Webby Award Winner 2023 - Health & Wellness category
The Drum Awards for Social Purpose 2022
Best Educational Cause Campaign categoryBronze at the Creative Circle Awards 2023
Content Awards 2022
Healthcare & Pharma accoladeShorty Impact Award 2022
Impact AwardBIMA Awards 2022
The Trailblazer Award and Gold in Healthcare & Wellness AwardCampaign UK 2022
Best Digital IdeasAgency: AnalogFolk
____________________________________________________________
The Drum Social Purpose Awards 2021
Best Integrated Campaign - Affinity Water
Agency: Revolt
DIGIDAY Awards 2019
Nomination for best Native Advertising - Eurotunnel
Nomination for most innovative use of Content - Eurotunnel
Agency: Clickon
PM SOCIETY Awards 2019
GOLD for best ad (primary care) - Bath Cap
Agency: CDM London
PM SOCIETY Awards 2018
GOLD for best campaign (secondary care) - Everyday victories
Agency: CDM London
PM SOCIETY Awards 2018
SILVER Film&Animation - Battle of the Specs for Inlyta
Agency: CDM London
CREATIVE FLOOR Awards 2017
GOLD for individual poster- Iceberg for Sudafed
Agency: CDM London
PM SOCIETY Awards 2017
GOLD for craft - Iceberg for Sudafed
Agency: CDM London
IPA BEST OF HEALTH 2016: Finalists PIP Award young talent
Helping head stand against blood cancer
Agency: CDM London
CREAM 2011
Best 10 global graduate creative teams
The Talent Business London
TESTIMONIALS
“Steph is a highly talented creative thinker who works with pace, whilst maintaining a calm and considered approach. Her positive energy and enthusiasm is evident when she’s talking to colleagues and presenting campaigns clients. Steph is a valuable addition to any team and can be relied upon to deliver engaging ideas that are challenging yet commercially viable. ”
“I worked with Steph across a number of projects for a key client throughout 2021 and 2022. I thoroughly enjoyed working with Steph and having her as part of the team throughout this time. Steph is a bright and compassionate creative lead with razor-sharp strategic know-how. In addition to this, she’s kind and thoughtful and a wonderful addition to the team. Both clients and colleagues alike loved working with her.”
“Steph was a great freelance support to our team recently. She brought some brilliant ideas as well as tons of enthusiasm which made her a joy to work with.”
“Steph is a true talent. A brilliant lateral mind who can be relied on to approach any problem or task with both infectious enthusiasm and to come up with a fresh and unexpected take that you hadn’t spotted. She’s got natural energy and drive and brought intelligence, wit and tenacity to all of the projects we worked together on at Creature. As a bonus she’s also an incredibly talented illustrator and brings a true artists eye to the creative direction of projects. Oh and she’s a pleasure to have around - bringing an upbeat, funny, positive and sunny disposition to even the most stressful situations. I can’t recommend her highly enough.”
“Steph has been brilliant to work with - a fantastic Creative Director and the real heart and soul of the team. Steph’s concepts for the campaign were spot on from the start and she is a seriously skilled art director who oversaw our photography shoot, illustration process and design work with an expert eye. Steph is also really collaborative, with other members of the team and with clients alike, which made having her on the team an absolute pleasure. I’d highly recommend working with Steph. ”
“She will take on even the toughest brief with bright eyed enthusiasm. Passionate and determined, her feel for creativity and craft is infectious. Steph’s a pleasure to know and a delight to work with.”
“Steph is a brilliant mind to have around, with a commitment to creative and strategic work that is relentless. She never gives up no matter how big the task is until she solves it. As a strategist she is an incredible ally, and always been by my side thinking and working to make the work, actually work. Any client or company would be lucky to work with her, and get some of that french magic”
CLIENTS
SKILLS
